Creating Differentiation with Integrated Experiences

Creating Differentiation with Integrated Experiences

Users have an on-demand mindset. Users want to be instantly connected to what they want, how, when, and where they decide. Users demand Integrated Experiences.

Integrated Experiences are enabled through the confluence of information, integration, and interactions that transform engagement with customers, partners, employees. Integrated Experiences simplify your users’ life, increase trust and loyalty, and grant wishes.

As an organization, Integrated Experiences means you’re truly maximizing your most valuable asset – data, you have a unified fabric of connectivity across your ecosystem, and you’re creating new touchpoints, products, and business models that delight and engage.

Operationally, Integrated Experiences means your organization is more intelligent, agile, secure, and efficient, with a modern IT foundation.

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May 12th 2021


12PM - 1PM ET


Virtual Event


50+ Attendees

Director of Emerging Technology at News Corporation

Keynote Speaker

Elena Corchero is an awarded entrepreneur with over 15 years of experience in R&D of Emerging Technologies, building prototypes and creating immersive installations to inspire and showcase the future in a wide variety of industries. Managing projects and Bringing together the brands, engineers, startups and academics necessary to deliver such cross-disciplinary concepts. She started as a Researcher at MIT Media Lab, and has worked on both hardware and service design from wearables, biometrics and haptics, to VR, remote surgery robotics, IoT, 5G and most recently the future of media, publishing and Real Estate as Director of Emerging Tech at News Corp.

Elena is the Founder & CEO of Room One – a Design & Technology Lab merging AI, IoT, VR under one room to explore what it means to be human. She has worked on  projects with Ericsson, Unilever, Tate Modern and more. As the founder and director of Lost Values Elena has developed unique problem solving tools and workshops that focus on strengthening the emotional value and bond we experience with the products we consume and the people we share moments with.

Head of Product

Keynote Speaker

Ed Macosky is the Senior Vice President, Product, UX and Solutions at Boomi, a Dell Technologies business. He has more than 15 years of experience building high performing agile teams, designing and launching new software and service products, solution delivery and customer retention. Macosky works to establish and execute Boomi’s product vision and roadmap – delivering an intelligent, flexible and scalable integration platform that accelerates business outcomes by making information, interactions and innovations flow faster.

Prior to joining Boomi in early 2019, Macosky spent almost five years at Oracle, where he served as Vice President of Middleware/PaaS DevOps & Release Engineering. Prior to Oracle, he spent some time at Dell. In addition, starting in 2003, Macosky spent more than seven years at Boomi during the formative years of the company. Macosky studied Information Technology at Penn State and holds two U.S. patents for integrating software systems.

Executive Director, Digital Lab lead & Machine Learning Lead


Jibran heads up Capco’s Digital Lab and is one of their Digital leads in the UK.

He has designed and delivered large-scale digital and technology change programmes from architecture design for global banks through to designing and launching new challenger banks. Jibran has a proven track record for implementing innovative technologies with pragmatic solution designs and FinTech integration, incorporating modern ways of working and a focus on setting up capabilities in new technologies and ways of working for both Capco and our clients.

He also heads up the R&D team, the Intelligent Automation capability and the Machine Learning capability. Jibran is an accomplished speaker in technology forums and has spoken at prominent industry events such as Money 20/20. He regularly publishes thought leadership through Capco journals and whitepapers as well as providing input to journalists for media such as The Sunday Times and Wired Money.

He also acts in an advisory capacity to C-suite executives across multiple financial services organisations, advising on modern technologies, such as machine learning and distributed ledgers. He is a trusted moderator and we feel that he will be perfect in prepping a discussion guide and facilitating the conversation.
  1. What are Integrated Experiences and how do they create an advantage?

  2. How do you get started on your journey to enabling Integrated Experiences?

  3. How is Boomi uniquely able to help you help your users through Integrated Experiences?

Register Your Interest

Boomi, a Dell Technologies business, powers the data economy by enabling organizations to instantly connect people to what they want. The Boomi AtomSphere Platform is cloud-native, unified, scalable, open and secure. Boomi radically simplifies and streamlines our customers’ ability to deliver Integrated Experiences fast. These Integrated Experiences are underpinned by harmonized data, connectivity across applications, processes, and devices to ultimately deliver better human engagement, and accelerated business outcomes.

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